Hookd is state-of-the-art AI outreach: we generate your content from proven hook frameworks, monitor every channel for the right signals, and surface qualified leads in your queue with AI-drafted openers ready for your one-click approval. You build your product. Hookd builds your pipeline.
Founders building, not selling · Built-in-public
A great fisherman doesn't cast everywhere hoping something bites.
He reads the water. He picks the right lure for the conditions. He casts with precision — then lets the system do its work, quietly, patiently.
When something bites, he knows immediately. He reels it in. The only real judgment call: keeper, or release?
Hookd is that system. Cast content. Read every channel. Surface only the keepers.
Cast → Bite → Qualify → Reach. Each stage runs on autopilot or with your manual touch — your choice. The pipeline keeps moving while you build product.
AI drafts content campaigns on proven hook frameworks (LinkedIn posts, X threads). You approve before it goes live. Or pre-approve once and let it auto-publish.
Hookd monitors four signal categories: competitor scraping, website scraping, intent monitors (Reddit / job boards), and content channels (your X / LinkedIn / Telegram engagement). Every Bite gets enriched with firmographic and technographic data automatically.
Each lead scored against your ICP. firmographic fit, engagement depth, buying signals. Leads showing both intent AND content engagement get a 1.2× score boost; this cohort converts at 8× the rate of single-signal leads. Above threshold → keeper, into Reach.
Qualified leads land in your Reach queue with full context cards and AI-drafted personalized openers, calibrated to your voice, the lead's specific signal, and your default CTA. You approve, it sends. Export to HubSpot, Sheets, or your own LinkedIn / email, your choice.
Two screens from the actual app. A hot lead lands on the Dashboard. One second later, the AI-drafted opener is queued in Reach. One click sends it.
Hookd watches every channel where buying intent leaves a trace. Mix and match the sources that match your ICP — or let the system suggest the right ones from your inferred profile.
X followers of your competitors. Telegram groups. Industry hashtags. High-volume bulk source — surface buyers already in the market.
Competitor sites, SaaS directories, your own visitor identification. The buyer who's evaluating you against alternatives is a real buyer.
Find people actively asking for solutions. r/SaaS “alternative to X” threads. LinkedIn pain posts. Job postings hiring for your category.
Your own X / LinkedIn / Telegram. Cast engagement multiplies a lead's intent score — both-signal cohort converts at 8× single-signal leads.
Most lead-gen tools promise volume. Hookd promises real buyers — through three structural choices most tools don't make.
AI generates your content on hook frameworks that actually convert. Hookd watches who engages it across every channel — AND watches who else is signaling buying intent for your category. Leads where both signals fire are real buyers.
Generate content, monitor every channel, score against your ICP, surface qualified leads with AI-drafted openers ready for approval. Cast → Bite → Qualify → Reach — one AI-first workflow. No HubSpot subscription. No Apollo + Lavender + Smartlead trio. No legacy stack.
Hookd is built by founders who've shipped products and faced the engineering-vs-selling tradeoff themselves. We share real numbers openly, including the months when the funnel doesn't work. Transparent pricing, no surprise credit overages.
Reserved your founder spot? Co-builders go one step further — 10 specialists inside the cohort who help build a specific product area (Content, Performance Marketing, Legal, Sales, and more). In exchange for direct product feedback and 3–4 hours a week, co-builders can receive equity in hookd.
Applications will open alongside the founder cohort.
10 co-builder seats and a total of 50-spot co-founder cohort available now. Reserve your place at $10/mo, fixed for life. A $1 hold today, first charge at go-live (planned July 1, 2026). Once you have reserved a spot you can apply to become a co-builder.
The founder cohort will open shortly. Follow our build-in-public updates to be notified the moment spots go live.
That's exactly who hookd is built for. Simple mode (the default) configures everything from your website automatically — ICP, signal sources, voice, scoring weights. You approve content before it goes live. The system runs while you build.
Most tools count clicks or intent. Hookd tracks both — and multiplies the score where they overlap. Leads where your content engagement and external buying intent fire on the same person convert at 8× single-signal leads, and book meetings 3.4× faster. That's the structural difference.
No catch. We make money on the platform fee (orchestration, signals, scoring, queue). AI is your cost — direct, transparent, no markup. Most platforms bundle AI to extract margin; we'd rather charge less and let you bring what you already use.
First signals typically arrive within 12 minutes of connecting your sources. Your first qualified lead in the Reach queue (with AI-drafted opener ready for approval) usually surfaces within 1–3 days, depending on your published Cast frequency and signal source mix.
Article 50 of the EU AI Act takes effect August 2, 2026. Hookd's HITL approval gate (you review every Cast before publish) satisfies the editorial-responsibility exception. Every published piece carries machine-readable provenance markers. Signal monitoring of EU residents requires customer-attested lawful basis per GDPR; we built the controls in.
50 co-founder spots, locked at $10/mo for life. Reserve one with a $1 hold today. Once you've reserved, you can apply to become one of 10 co-builders, a specialist in an area like Content, Performance Marketing, Legal, or Sales, with equity on the table for 3 to 4 hours a week.
It filters tourists. We don't want a list of emails who never intended to sign up. The $1 is released by your bank within minutes, a commitment signal, not a charge. No real billing until go-live, planned for July 1, 2026.
Multi-language at v1: English (US/UK), German, French — selectable per Cast and per Reach opener. Other languages on the roadmap; vote on the public dashboard.
You can cancel any time from Settings. We keep your data for 90 days in case you come back, then permanently delete it (full GDPR-compliant purge). Full export of campaigns, leads, and analytics is available on demand at any point.